CRM Coordinator – Sportsbook Global Promotions

Key Responsibilities:

• Project Management: Use JIRA to manage global promotions projects and tasks, and maintain effective communications with all teams and relevant stakeholders.
• Execution: Oversee the end-to-end execution of the global promotions calendar.
• Player Rewards: Configure player rewards and bonuses within the campaign systems.
• Localisation: Collaborate with local copywriters to ensure full localisation of global promotions materials, transforming global mechanics into local messages.
• Quality Assurance: Upload and test customer-facing communications (e.g., SMS, emails, landing pages, onsite messages, banners, push notifications) for promotions, ensuring all assets are fully QA’d, approved, and ready for the scheduled launch.
• Monitoring: Monitor the “shop window” to ensure all promotions are displayed correctly across our products and that the customer journey is working as intended.
• Support: Act as the main point of contact for our support team regarding customer queries related to global promotions, and collaborate closely with them to optimise customer journeys and reduce contact-drivers.
• After-Hours Support: In addition to standard office hours, you will also work on a roster alongside other Global Promotions CRM Coordinators to provide after-hours support on any incidents relating to CRM promotions.

Requirements:

• At least one year of experience from igaming or from a similar CRM role in another industry.
• Experience working with Jira, HTML, and Excel.
• Genuine interest in Sportsbook.
• Strong project management skills, enabling you to handle multiple campaigns and tasks concurrently.
• Excellent written and verbal skills in English.
• Understanding of player bonuses and incentives.
• Proficiency in CRM tools and email marketing platforms, ideally from Salesforce or Xtremepush.
• Experience working in a multi-brand and/or multi-market environment.
• Proficiency in Spanish